Health and Wellness Program Evaluation Research
Analytic Insight (AI) has managed numerous research projects on behalf of county and state governments, including evaluation of local tobacco control policies, school-based research, youth and parent focus groups, health, nutrition and physical activity program evaluations, and needs assessments.
AI’s experience includes extensive use of both quantitative and qualitative data collection techniques. Specifically, our expertise includes complex stratified sampling, cognitive testing and interviewing techniques, mail and telephone survey methods, intercept interviewing, as well as using focus groups and community forums to gain additional insights from targeted populations.
AI brings extensive methodological expertise that includes:
Extensive experience in evaluating tobacco programs for the prevention and cessation of tobacco use, as evidenced by our work with the State of Maryland, Center for Tobacco Prevention and Control where we moderated eight focus groups with young adults who smoked tobacco or used electronic smoking devices (ESD) while underage and in high school. This study focused on how youth obtained tobacco or ESD products, including retailer selection, clerk factors and the timing of purchases.
AI evaluated a healthy corner stores initiative in Kansas City, Missouri for a Community Transformation Grant awarded to the Mid-America Regional Coalition. This evaluation included collecting inventory data and intercept interviews of store customers with an assessment of their purchased items. Additionally, AI evaluated smoke-free multi-unit housing efforts, surveying owners or managers of complexes before and after going smoke-free, as well as surveys of residents.
AI currently works on the Population Assessment of Tobacco and Health (PATH) study as a subcontractor to Westat. We provide focus group moderation and qualitative data coding in support of questionnaire development. The PATH study is the country’s largest study of tobacco use, funded by funded by the National Institutes for Health (NIH) and the Food and Drug Administration (FDA).
As further evidence of the quality of our work, AI was honored to provide qualitative interviewing and evaluation services for the Substance Abuse and Mental Health Services Administration’s (SAMHSA’s) Cooperative Agreement to Benefit Homeless Individuals (CAHBI) program evaluation, under a subcontract with RTI.